Three bars in downtown Platteville have changed hands. Dale Jacobs, owner of Brothers on Second and Players, purchased Roosters, Two Bucks and The Holiday from a group of four businessmen.

Included in the group are Scott Neuwoehner and Greg Prehm, owners of Da Vinci’s Ristorante & Pub in Dubuque. Neuwoehner and Prehm could not be reached for comment on the sale.

Jacobs said the previous owners contacted him about a possible purchase of the three bars and they had been in touch for the last 30 days. The two sides came to an agreement on Feb. 6 and “cut the deal” Feb. 8.

“We were able to open for business Friday night,” Jacobs said.

All of the employees from the three bars will be retained, Jacobs said. Employees will rotate between all five of his establishments. Jacobs said he is looking to hire 10 to 15 additional employees.

However, there will be changes to the three bars.

Two Bucks will change its name to The Camaraderie. Jacobs plans to repair the bar’s fireplace and open the kitchen for a small, late-night menu. Jacobs said he hopes The Camaraderie will be a place where people can “hang out” and have good conversation. The bar will be open from 7 p.m. until 2 a.m.

The Holiday will become The Brat Cabin.

“I want to sell a lot of tap beer and brats,” Jacobs said.

Roosters will change its name to Schoolgirls. Female employees will wear schoolgirl outfits and male employees will wear white tuxedo shirts, Jacobs said. Jacobs said he wants to give the bar a new image, and thinks that nice attire will accomplish that goal.

Jacobs said all the changes to the three bars should be finished within the next month.

Despite now owning five bars on Second Street, Jacobs expects a good response from other bar owners.

“Five is just a number,” Jacobs said. ” I expect positive responses from them.”

“I’m looking forward, not back,” Jacobs said. “It’s a golden opportunity. I felt it was a win-win deal.”